Case Study: Scotch & Soda transforms omnichannel shopping with Comestri

Scotch & Soda transforms their world-class instore experiences into digital experiences with their online customers

Scotch & Soda, the Amsterdam-born fashion retailer, wanted to create a true omnichannel experience that could bring the same in-store quality to online customers. To help address this challenge, they worked with Comestri alongside digital commerce agency Overdose, using Comestri as part of a new Magento 2 build.

Comestri enabled bi-directional transfer of product, order fulfillment, shipping, and accounting data, while also letting Scotch & Soda syndicate products across additional channels such as marketplaces and shopping feeds. The result was a stronger omnichannel commerce setup and a 158.4% increase in revenue since launch, showing clear measurable impact from the Comestri-powered solution.

Scotch & Soda

Tom Franey

Head of Ecommerce