Case Study: Irrijardin builds a consistent in-store brand across 120 stores with Comeen Play

How Irrijardin use Comeen for the brand identity in more than 120 stores in France

Irrijardin, a French specialist in pools and spas with more than 120 stores, wanted to create a consistent sales and brand experience across its retail network. The company needed a faster way to standardize in-store communication and give one person the ability to manage all store screens centrally, using Comeen Play.

Comeen helped Irrijardin deploy a centralized digital signage system across its 120 stores, managed from headquarters by the digital marketing team. With Comeen, Irrijardin now shares commercial updates, group news, and tutorials instantly, while running 8-minute content loops that let offers appear 3 to 4 times during a customer visit, saving time and strengthening brand consistency.

Irrijardin

Julien Calamote

Marketing & Digital Manager