Case Study: Union Lake Veterinary Hospital boosts website traffic and online search with Comcast Spotlight

Union Lake Veterinary Hospital - Customer Case Study

Union Lake Veterinary Hospital in Waterford, Michigan needed to educate local pet owners that it offered much more than traditional veterinary care, including boarding, grooming, training, and rehabilitation. To help the hospital stand out from competitors, Comcast Spotlight worked with Union Lake to promote its full range of services and build awareness in the local community.

Comcast Spotlight used a multi-screen advertising campaign that targeted animal lovers on networks like Animal Planet, Detroit sports coverage such as Tigers baseball games, and geographically focused ads around the hospital’s service area. The campaign also included banner advertising on XFINITY.com. As a result, Union Lake Veterinary Hospital saw increased website traffic and higher online search activity.

Union Lake Veterinary Hospital