Comcast Spotlight
273 Case Studies
A Comcast Spotlight Case Study
Rockin’ Jump, a trampoline park in San Carlos, CA, needed to build traffic for a new location outside its established market and with low physical visibility. Comcast Spotlight provided a multi-screen advertising solution to help the business reach families in the surrounding area and drive awareness.
Comcast Spotlight ran a targeted campaign using TV on networks like ABC Family, Cartoon Network, MTV, and Nickelodeon, plus digital ads on XFINITY.com and Fandango.com, focused within a 15-mile radius of the location. The campaign helped Rockin’ Jump hit its goal of $83,000 in monthly sales five months early, and by the end of the first year monthly sales had exceeded $100,000. The approach was later replicated for a new Rockin’ Jump facility in Connecticut.