Case Study: Republic Plumbing Supply increases store traffic and website visits with Comcast Spotlight

Republic Plumbing Supply - Customer Case Study

Republic Plumbing Supply, a Boston-area retail and wholesale plumbing supplier, wanted to build its brand in the retail space and drive more customers to its website and showrooms. To help with this challenge, Republic Plumbing Supply partnered with Comcast Spotlight for a multi-screen marketing campaign.

Comcast Spotlight and Republic Plumbing Supply’s agency, Wizard of Adz, created a plan that used vendor co-op advertising funds to expand reach and increase campaign frequency through television and online advertising on XFINITY.com. The campaign delivered increased store traffic, website visits, retail market share, and greater vendor participation in later marketing efforts.

Republic Plumbing Supply