Comcast Spotlight
273 Case Studies
A Comcast Spotlight Case Study
Perma-Seal Basement Systems, a Chicago home services company, needed to stay ahead in a competitive market as new rivals entered regularly. They worked with Comcast Spotlight to continue building brand awareness and drive more inbound phone calls and online leads for their waterproofing services.
Comcast Spotlight created a multi-screen campaign for Perma-Seal that combined broad reach and high frequency through multiple television networks and online advertising on XFINITY.com, with seasonal messaging updates. The campaign delivered more than 700 leads, helping Perma-Seal strengthen its presence and generate measurable response from homeowners.