Case Study: Johnny’s Pizza boosts sales with Comcast Spotlight

A Comcast Spotlight Case Study

Preview of the Johnny’s Pizza Case Study

Johnny’s Pizza - Customer Case Study

Johnny’s Pizza, an Atlanta restaurant with more than 50 locations in the market, needed a way to stand out in a crowded pizza category and build stronger customer relationships. To meet that challenge, Johnny’s Pizza worked with Comcast Spotlight on a high-impact, multi-screen advertising campaign.

Comcast Spotlight delivered geographically targeted TV ads and digital in-banner advertising to reach families, sports fans, and pizza lovers within a 10-mile radius of each location. Comcast Spotlight also created a custom Braves ticket sweepstakes landing page and promoted it across TV and digital, helping drive a 20% year-over-year sales increase and a 15% lift during the promotion.


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