Comcast Spotlight
273 Case Studies
A Comcast Spotlight Case Study
Face and Body Center, a cosmetic surgery facility in Jackson, MS, wanted to increase patient referrals and better reach women ages 25-54. Without a media agency in place, the company turned to Comcast Spotlight for help identifying the right advertising approach and audience.
Comcast Spotlight developed a multi-screen campaign using TV advertising on networks like Bravo, E!, HGTV, and Lifetime, supported by banner ads on XFINITY.com and geographic targeting across the market. The effort delivered strong results, with Face and Body Center reporting a 33% increase in overall business.