Comcast Spotlight
273 Case Studies
A Comcast Spotlight Case Study
D’Tails Dog Wash & Spa, a pet care business in Suwanee, GA, wanted to attract more dog owners who cared about keeping their pets looking their best. To reach this audience, the company turned to Comcast Spotlight and its multi-screen marketing offerings.
Comcast Spotlight created a multi-screen campaign that combined targeted TV ads on lifestyle and pet-friendly networks with local advertising on FOXNews.com. The approach helped boost sales by 20% and increased customer loyalty, with many first-time visitors returning after seeing the ads.