Case Study: Dental Cosmetic Center-Bay Area achieves 25% gross production growth with Comcast Spotlight multi-screen advertising

Dental Cosmetic Center-Bay Area - Customer Case Study

Dental Cosmetic Center-Bay Area, a long-established Texas City, TX practice serving the Houston area, wanted to educate prospective patients about cosmetic dentistry options and grow its business. The practice worked with Comcast Spotlight on a multi-screen advertising campaign to reach adults interested in improving the appearance of their teeth, with or without dentures.

Comcast Spotlight developed a geographically targeted campaign within a 30-minute drive of the office, combining TV ads on networks like Hallmark Channel, HGTV, and FOX News with digital advertising on XFINITY.com to boost reach and frequency. The result was strong: after a few months, gross production increased 25% year over year, and new patients reported they had seen the Dental Cosmetic Center-Bay Area’s multi-screen advertising.

Dental Cosmetic Center-Bay Area