Comcast Spotlight
273 Case Studies
A Comcast Spotlight Case Study
Cartwright’s Plumbing, a home services company in Albuquerque/Santa Fe, needed to stay top of mind with local customers who might need a plumber at any time. As a longtime advertiser, the company wanted to extend its cable TV reach and frequency while also connecting with audiences across multiple screens.
Comcast Spotlight created a cost-effective media plan for Cartwright’s Plumbing that combined niche audiences on Food Network and HGTV with broader networks like History, A&E and FOX News, plus live sports. Comcast Spotlight also ran the company’s commercial online with direct links to service pages, resulting in 500+ average monthly online engagements and positive customer recognition and feedback.