Case Study: Albert Griffith & Sons achieves over 75% sales growth with Comcast Spotlight

Albert Griffith & Sons - Customer Case Study

Albert Griffith & Sons, a home services company in Indianapolis, wanted to increase awareness of its hardwood floor restoration services and show homeowners that they didn’t always need full floor replacement. The company partnered with Comcast Spotlight on a multi-screen advertising campaign to reach the right audience and build brand awareness.

Comcast Spotlight used segmented television and online video advertising across targeted networks and websites to reach higher-income homeowners with older homes and an interest in home design. The campaign delivered strong results for Albert Griffith & Sons, driving sales up more than 75%, creating a customer waiting list, and reinforcing the appeal of the company’s family-owned business.

Albert Griffith & Sons