Case Study: J.P. Licks boosts customer satisfaction and cuts costs with Comcast Business

Boston’s JP Licks Serves up WiFi Access Along With Homemade Ice Cream and Coffee

JP Licks is a Boston-based chain of 12 premium ice cream cafés serving up to 6,600 transactions a day in summer; customers expect WiFi, but the company needed to add public access without compromising its secure business network or increasing costs and downtime. Slow, unreliable service and lengthy outages with the previous provider also threatened speedy service and sales, so a reliable, managed solution was required.

JP Licks deployed Comcast Business Internet, Comcast Business WiFi (which includes an XFINITY® public hotspot), and Comcast Business Voice to separate guest and business traffic and consolidate services. The result was more reliable, faster connectivity, happier customers who often make purchases while using WiFi, and realized annual savings from reduced phone and internet costs.

J.P. Licks

Al Cripps

IT Manager, JP Licks