Case Study: AXA Luxembourg achieves a modern, compliant omnichannel front-office and faster agent productivity with Comarch Insurance Agent Essentials (Comarch)

Comarch Insurance Agent Essentials at AXA Assurances Luxembourg

AXA Assurances Luxembourg selected Comarch in 2016 to deliver a modern front‑office sales and client‑servicing tool — Comarch Insurance Agent Essentials — to support pre‑sales, quotation and new‑business processes for life & pension products. The insurer needed a solution that would keep the distribution network compliant with upcoming regulations (PRIIPS, IDD), combine an agent‑centric and customer‑centric approach, and lay the foundation for an omnichannel customer strategy.

Comarch implemented Comarch Insurance Agent Essentials (now part of Comarch Digital Insurance) using an agile approach, integrating presales, underwriting, offer support, back‑office connectivity and task management with AXA’s central repository. The project was delivered on time, scope and budget, producing a simpler, more responsive front‑office that consolidated tools under one umbrella, improved distributor performance and enabled omnichannel capabilities for AXA Assurances Luxembourg.

AXA Luxembourg

Georges Biver

Head of Life & Health