Case Study: Austrade helps Australian tech scale-ups sharpen UK market readiness with CoMantis mentoring

Austrade mentors Australian tech scale-ups in two 1-hour sessions with CoMantis

Austrade, the Australian Trade and Investment Commission, sought to support export-ready Australian technology scale-ups preparing to expand into the UK market. Their challenge was to provide these companies with tailored, introspective mentoring to refine their value propositions and sales strategies before beginning active business development. To address this, Austrade engaged vendor CoMantis to deliver a mentoring service as a core component of their Landing Pads program.

CoMantis provided a concise program featuring personalized one-on-one mentoring sessions tailored to each company's specific market challenges. The solution gave founders practical, hands-on guidance to sharpen their pitches and strategies for the UK audience. The results were overwhelmingly positive, with participants gaining immediate clarity and actionable feedback. The mentoring had a tangible impact, as several companies began progressing conversations with potential UK partners and investors shortly after the program concluded.

Austrade