Case Study: Eject (Music App) boosts mobile user acquisition with Colure Media

Eject (Music App) drives 1.2 million impressions in 60 days with Colure Media

The customer, Eject (Music App), needed to design a mobile application with a new UI and enhanced features to meet the expectations of a new generation and establish their brand as a social marketing platform for musicians. Colure Media was engaged to provide mobile app development and brand development services to address this challenge.

Colure Media implemented a solution that included a completely new UI, branding, and features like one-to-one and group chat. The technical platform was developed using PHP, MySQL, and native mobile apps. Through their efforts in mobile marketing and PR, Colure drove over 1.2 million impressions and 106K clicks, resulting in a 60% growth in new user acquisition for the Eject app within 60 days of its re-launch.