Case Study: Schibsted Denmark delivers advanced CRM and finance transformation with Columbus and Microsoft Dynamics 365

Delivering Advanced CRM Solution to Schibsted Denmark in Record Time

Columbus helped Schibsted Denmark, formerly eBay Classifieds, which faced a major challenge. After being acquired by the Schibsted group, the company needed to rapidly migrate from eBay's systems to the group's platforms, including a new finance and CRM system, within a tight one-year deadline.

The solution implemented by Columbus was a rapid, six-month deployment of Microsoft Dynamics 365 for Finance, Sales, and Customer Service. This provided a unified platform that streamlined complex subscription and payment processes for both private users and car dealers. Columbus delivered the project on time, resulting in a successful system that provided a complete overview of sales and customer relationships and is now in a further development phase.

Schibsted Denmark

Jacob Lego Boye

Project Manager for CRM and CS