Colormatics
53 Case Studies
A Colormatics Case Study
The Spokane Symphony, the largest professional performing arts organization in its region, sought to boost hype and increase ticket sales for its upcoming season under a new Music Director. They partnered with vendor Colormatics to produce a TV commercial and social ad campaign that would also uplift and inspire the local community.
Colormatics' solution involved taking the orchestra out of the concert hall and filming musicians performing at various beloved landmarks throughout the city of Spokane. The resulting campaign was very well-received, with community leaders and other agencies expressing admiration. The Spokane Symphony successfully increased community engagement through this campaign and an accompanying 'Artist Series' that provided an intimate look into the musicians' lives.