Case Study: Fiverr expands national reach and boosts brand recognition with Colormatics

Fiverr reaches 150M impressions nationwide with Colormatics

Fiverr, the world's largest freelance marketplace, came to vendor Colormatics with the challenge of reaching a new set of buyers and sellers at the onset of the COVID-19 pandemic in May 2020.

Colormatics developed and produced a series of direct response TV spots for a national ad buy. The campaign resulted in over 150 million impressions and led to increases in both brand recognition and conversion, which both Fiverr and Colormatics considered a huge success.

Fiverr