Case Study: Park27 achieves a high-performance luxury real estate website with Colophon New Media

Park27 launches a high-performance luxury real estate website with Colophon New Media

Colophon New Media partnered with luxury real estate agency Park27 to address significant challenges following the company's rebrand from Small Real Estate. The primary goals were to create a comprehensive website that unified all assets under one domain, eliminating reliance on disruptive third-party tools, while also protecting the agency's valuable local SEO rankings in the competitive Richmond, Virginia market.

The Colophon New Media team developed a fully custom, high-performance website built on a self-reliant foundation. Their solution featured an exquisite design by their team and included bespoke, custom-coded financial calculators to replace external widgets. The new platform provides a seamless user experience with lightning-fast speeds and a low-maintenance backend, ensuring Park27's site is ready for global scalability.

Park27