Case Study: Marshfield Farm achieves 15.5% sales uplift with The Collaborators

Marshfield Farm drives 15.5% sales uplift with The Collaborators

The Collaborators, a branding and design agency, worked with Marshfield Farm Ice Cream to reposition its brand for long-term growth. The customer needed to define its audience and leverage its family-farm heritage to boost retail sales.

The Collaborators developed a new brand strategy centered on the theme "Home grown happiness," which highlighted the farm's organic principles and family spirit. This solution included a rebrand and packaging design. The agency's work resulted in a 15.5% sales uplift within six months of the rebrand's launch.

Marshfield Farm