Case Study: Marine Corps Marathon achieves better UX, stronger security, and easier content management with COLAB and WordPress

Marine Corps Marathon enhances the runner experience for 170,000 users with COLAB

The Marine Corps Marathon faced challenges with an outdated website that had over 260 pages of scattered content, making navigation difficult for users. Their fragile CMS also limited the administrative team's ability to update content and communicate effectively. COLAB was engaged to perform a comprehensive digital overhaul.

COLAB rebuilt the website on a flexible WordPress CMS hosted on WP VIP, enhancing user experience, security, and performance. The solution provided easy content updates for staff and ensured compliance with government mandates. As a result, COLAB helped the marathon support 30,000 runners and 170,000 users on race weekend, with the internal team reporting vastly improved efficiency and creative freedom.

Marine Corps Marathon