Case Study: Better Housing Coalition grows revenue 139% with COLAB's website redesign

Better Housing Coalition grows revenue 139% with COLAB

Better Housing Coalition, a nonprofit organization, faced the challenge of an outdated website that created a poor user experience. Their site made it difficult for home seekers to find essential information and for donors to engage effectively. They partnered with COLAB for a redesign using WordPress.

COLAB redesigned the website with an updated user interface and improved site architecture, creating distinct navigation paths for home seekers and donors. This solution led to a 66% increase in visits to Rental Communities pages and a 300% rise in traffic to Donate pages. Most significantly, over an eight-year period supported by the website, Better Housing Coalition achieved a 139% growth in revenue.

Better Housing Coalition