Case Study: Trakx Achieves 1.3M+ Impressions and 2.4K Clicks with Coinzilla

Trakx boosts visibility with 1.3M+ impressions using Coinzilla

Trakx, a regulated French fintech company, faced challenges with low engagement from its advertising traffic and limited visibility among its target audience of European institutional investors. To overcome these hurdles and support the launch of its TRKX token, the company partnered with vendor Coinzilla for a multi-channel advertising and content distribution solution.

Coinzilla implemented a strategy combining targeted display campaigns across premium crypto platforms with strategic marketplace placements for press releases and sponsored articles. This approach delivered over 1.3 million impressions and 2.4 thousand clicks, achieving a 0.20% CTR and significantly strengthening Trakx's brand authority across key European markets.

Trakx