Coinzilla
7 Case Studies
A Coinzilla Case Study
Shieldeum, a DePIN and AI infrastructure platform for Web3, was preparing to launch its SDM token but lacked a structured advertising funnel to build awareness and drive user conversion. Without access to premium crypto-native advertising channels, they faced challenges in generating genuine interest from key markets and required expert management for their full-cycle, multi-channel token launch campaign. They partnered with Coinzilla for a solution.
Coinzilla implemented a strategic, multi-phase advertising campaign for Shieldeum, utilizing display ads, native advertising, and mobile push notifications. The solution included pre-launch awareness building, an airdrop promotion, precision execution for the token generation event, and post-launch follow-up. This strategy generated over 80.9 million impressions in nine months, successfully building ecosystem traction and securing high-visibility listings across multiple tier-1 exchanges.