Case Study: OLLY creates holiday-ready content at scale with Cohley

How Olly Beat the Rush to Make A List & Check It Twice

OLLY, the iconic supplement brand, needed to get ahead of the holiday rush and create plenty of vibrant, on-brand content for social media and ads before the season hit. To do that, they partnered with Cohley and used its Creator network and Smart Match feature to quickly source holiday-ready assets from micro-influencers.

Cohley helped OLLY generate a seasonal content library in less than three weeks, with nearly 80% of submissions approved and ready to use. The campaign came in at under $15 per image, and the content was strong enough to be reactivated by retail partners like CVS, helping extend OLLY’s holiday reach.

OLLY

Carly Dunklin

Communications Manager