Case Study: Codex Beauty scales product reviews and boosts conversion with Cohley

How Codex Beauty Cracked the Code on Product Reviews at Scale

Codex Beauty, a bioscience-led organic luxury skincare brand, needed a way to scale authentic product reviews quickly for newly launched mini versions of its Bia Eye Gel Cream and Bia Wash Off Cleansing Oil. Because the new products were listed on separate pages and had too few reviews at launch, Codex wanted to improve conversion and build customer confidence.

Using Cohley’s Product Review Campaign, Codex Beauty partnered with more than 80 individuals who received product in exchange for honest reviews, with guidance on key topics like application, packaging, and results. In just a few weeks, Cohley helped Codex generate over 80 new reviews, save time through an automated workflow, and boost conversion rates while also providing rapid feedback for future product improvements.

Codex Beauty