Case Study: True Alliance achieves 50% lower backup costs and near-zero backup management with Cohesity

True Alliance Slashes Backup Cost and Complexity

True Alliance, an omni-channel retailer operating across Australia and New Zealand with brands like Speedo and The North Face, was struggling with rapidly growing digital data (about 45 TB) that outpaced its backup infrastructure. Reliant on Veritas Backup Exec and three IBM tape libraries, the company faced long backup windows that spilled into weekdays, network congestion, and time-consuming tape management — driving the need for faster backups, simpler management, lower TCO, cloud integration, and future scalability.

True Alliance deployed a Cohesity appliance with Amazon Glacier storage, with partner Agiletech enabling a rapid rollout (first backup in ~2 hours) and seamless cloud integration. The new solution cut backup administration from 10 hours a week to almost none, increased backup frequency from weekly to every four hours, expanded retention without tape logistics, halved monthly backup storage costs, and delivered a simpler, scalable backup infrastructure.

True Alliance

Aiden Ichsan

Network Engineer