Case Study: Newsroom.co.nz builds a scalable independent news platform with Cognitives

How a new independent publisher is competing with national giants, using the Cognitives platform

Newsroom.co.nz, a new independent publisher, needed a content management platform that could support a large number of authors and the scale, flexibility, and speed required to launch a fresh news and current affairs site focused on “the Things that Matter to New Zealanders.” Cognitives provided the platform and custom CMS to help them build a site that could handle decentralised content creation while maintaining quality.

Using the Cognitives platform, Newsroom.co.nz quickly deployed a custom-designed news website and streamlined workflows for six content teams managing more than 200 decentralised content authors through a single system. The result was a smart, contemporary publishing platform with strong user experience and social media integration, supporting 287 content authors and contributors, 450,000+ engaged readers, and 99,674 engaged minutes.

Newsroom.co.nz

Tim Murphy

Newsroom.co.nz