Case Study: Global Manufacturing Company achieves sub-10% phishing click rates and 30% user reporting with Cofense

Global Manufacturing Company - Customer Case Study

Global Manufacturing Company faced repeated spear‑phishing attacks and needed a way to educate employees and track progress across its global workforce. To do this they deployed Cofense PhishMe and Reporter, running monthly simulated phishing campaigns to 60,000 users and encouraging a culture of “When in doubt, report,” aiming to give the SOC visibility into potential threats.

Cofense’s solution — PhishMe and Reporter for simulations and Cofense Triage for triage — reduced risky clicks from about 25% in year one to under 10% (with goals around 8%), while reporting rates often sit around 30%. Specific campaigns saw a 6% click rate with 29.6% reporting and a 7.21% click rate with ~23% reporting; the SOC now processes thousands of user reports daily with Cofense Triage, quickly filtering harmless messages and blocking verified phishing, improving incident response and visibility.