Case Study: Amadeus boosts developer recruitment and retention with CodinGame’s 'Unleash the Geek' hackathon

CodinGame And Amadeus A Match Made In T3CH Heaven

Amadeus, a multicultural multinational travel company with more than 17,000 employees, needed to source, screen and retain top tech talent across its global sites. To address this, Amadeus has partnered with CodinGame since 2014 to deliver developer-focused recruitment and engagement solutions, including game-based events showcased at gatherings like their T3CH conference.

CodinGame implemented an annual international game-based hackathon called "Unleash the Geek," run for four years and attracting over 500 Amadeus developers from more than 20 sites. The CodinGame program strengthened team-building, highlighted Amadeus’ engineering culture, and helped the company stand out to developers—delivering measurable engagement across its global tech community and earning praise as a successful long-term partnership.

Amadeus

Magali Viano

Head of People & Culture