Case Study: Trade A Boat boosts mobile-friendly boat marketplace growth with Codica

Trade a Boat boosts conversions and rankings in 6 months with Codica

Trade a Boat, an Australian online marketplace for boats and marine equipment, faced the challenge of redesigning its outdated platform to be mobile-friendly and visually appealing. They needed to increase private listing submissions and advertiser leads while maintaining integrations with third-party inventory systems. They engaged the vendor, Codica, for online marketplace development services.

Codica delivered a modern Progressive Web App (PWA) with a new UI/UX design, making the platform mobile-friendly and user-friendly. The solution included optimized search engine rankings, improved search filters, streamlined ad creation, and integration with dealer systems. As a result, Codica helped Trade a Boat achieve a higher platform ranking, an increase in user visits, and more conversions, allowing them to grow their market share.

Trade a Boat