Case Study: Fuller’s achieves a modernised website rebrand with Codeminers Sitecore development

Fuller’s rebrands 200+ pub sites with Codeminers

Fuller's, a premium hospitality business with hundreds of pubs and hotels, needed a full website rebrand and Sitecore CMS upgrade. Their existing system was not being used to its full potential, lacked flexibility for administrators, and required a modernized user journey, especially for mobile bookings. They engaged their longstanding vendor, Codeminers, for this Sitecore development project.

Codeminers delivered a comprehensive solution by treating the project as a greenfield Sitecore implementation. They created new templates, components, and customizable themes to give Fuller's full use of the CMS and a fresh, responsive design. They used automated scripts to migrate content from over 200 sites and optimized the user booking journey. Codeminers' work provided Fuller's with a flexible, modernized website that is easier to manage and better optimized for customers.

Fuller’s