Case Study: wagamama improves online ordering and boosts basket size with Codehouse

Wagamama boosts basket size 5% with Codehouse

Wagamama, a restaurant chain, sought to improve the online customer experience for its take-out ecommerce website to boost conversion rates and create a site that was easier to maintain. To meet this challenge, they partnered with vendor Codehouse, which utilized the Sitecore platform.

Codehouse implemented a streamlined user journey featuring a guest login to reduce transaction time and integrated systems like Google Maps and external retail system Micros. The results were highly successful, including a 13% reduction in drop-off rate, a 5% increase in basket size, and an uplift in sales. For this project, Wagamama and Codehouse won a Silver award at the UK Digital Experience Awards.

Wagamama