Case Study: Sizebay achieves 394% ARR growth with Codedesign's AI-powered virtual try-on strategy

Sizebay drives 394% ARR growth with Codedesign

Sizebay, a fashion technology company, faced significant challenges in launching its AI-powered virtual try-on solution. They needed to educate the market on this novel technology, translate its complexity into a simple user experience, differentiate from emerging competitors, and scale their B2B2C solution for global retailers. CodeDesign partnered with them to address these obstacles to adoption and market expansion.

CodeDesign implemented a strategy focused on strategic product design, creative marketing, and a data-driven growth plan. This solution included designing intuitive user interfaces, developing compelling narratives for both retailers and consumers, and a phased go-to-market approach. As a result, Sizebay secured partnerships with 8 major retail brands, achieved a 31% increase in conversion rates, and experienced 394% ARR growth, alongside winning market recognition and successfully expanding internationally.

Sizebay