Codedesign
52 Case Studies
A Codedesign Case Study
CodeDesign was engaged by NavSav Insurance to address a fragmented digital identity that was hindering growth. The company's website suffered from a cluttered architecture, high mobile user drop-off rates, and a lack of CRM integration, which prevented it from effectively showcasing its diverse portfolio of commercial and specialty insurance products.
The solution implemented by CodeDesign was a holistic, five-pillar transformation. This included customer journey mapping, a mobile-first UX/UI redesign, the development of dynamic landing pages, advanced analytics, and full CRM integration. The results were significant, achieving a verified ROI within two quarters. Measurable impacts included a reduction in lead abandonment and a 22% increase in click-through rates for quote requests, fundamentally improving NavSav's customer acquisition efficiency.