Case Study: DrGL achieves 700% international sales growth with Codedesign’s digital marketing strategy

DrGL grows international sales 700% with Codedesign

DrGL, a premium skincare brand from Singapore, faced the challenge of expanding into the competitive European markets of the UK, Germany, and Italy, where consumers traditionally favored local brands. They partnered with the digital marketing agency Codedesign to navigate different regulatory environments and consumer behaviors and to establish their e-commerce presence.

Codedesign implemented a comprehensive digital strategy utilizing Amazon and Google Ads, alongside SEO, to increase product visibility and engagement. This data-driven approach resulted in a 700% increase in DrGL's international sales and achieved a return on ad spend (ROAS) of over 5, successfully establishing the brand in three new European markets.

DrGL