Case Study: California Sun streamlines subscriptions with The Code Company and Memberful

California Sun streamlines subscriptions and migrates 100% of historical content with The Code Company

The California Sun, a leading daily news digest for California, faced challenges with its failing custom CMS, which created a confusing user experience and limited revenue growth. Frustrated subscribers struggled with basic account management, prompting founder Mike McPhate to seek help from The Code Company to ensure a clean and functional migration.

The Code Company performed a seamless data extraction and migration to WordPress, transferring all historical content without disruption. They then integrated the Memberful subscription plugin, streamlining membership management and providing valuable analytics. The move to WordPress also allowed for the implementation of superior SEO tools, which increased the site's discoverability.

California Sun