Case Study: KPMG US achieves a more unified digital experience with Code and Theory

KPMG US transforms its digital ecosystem with Code and Theory using 24 templates and 80+ modules

KPMG US partnered with Code and Theory to overhaul its digital ecosystem. The challenge was to move beyond a fragmented family of websites that mirrored internal silos, which made it difficult for users to find relevant content and services and hindered a unified brand experience and lead generation.

Code and Theory implemented a new, flexible website architecture featuring 24 templates and over 80 modules. This solution created a unified and streamlined user experience designed to elevate KPMG's brand perception, showcase its differentiators, and drive conversions. The designs were validated through user testing to meet the needs of diverse audiences, successfully disrupting expectations of a 'Big 4' firm.

KPMG US