Codal
25 Case Studies
A Codal Case Study
Ascentek, a company operating brands like Lube-Tech and Reliable Plus in the automotive and manufacturing industries, faced challenges with a legacy B2B portal and a lack of eCommerce capabilities for its newer brand. They sought a modern, unified digital platform to streamline operations and enhance customer engagement. Codal was engaged to architect a solution using BigCommerce.
Codal implemented a BigCommerce B2B Edition solution with a multi-storefront architecture, creating distinct but interconnected online experiences for Lube-Tech and Reliable Plus. This provided a modernized B2B portal and a new eCommerce storefront, streamlining sales processes and unlocking new revenue streams. The solution established a scalable foundation for Ascentek's future growth, enhancing customer engagement and operational efficiency.