Case Study: Afton Chemical elevates ESG stakeholder communications with Cobalt Communications

Afton Chemical elevates ESG reporting with Cobalt Communications through 3 consecutive reports

Afton Chemical, a specialty chemicals company, partnered with Cobalt Communications to produce its first-ever Environmental, Social, and Governance (ESG) report. The challenge was to create an engaging and easy-to-access document that would clearly communicate Afton's ESG initiatives and achievements to a diverse audience of customers, employees, and investors, all while aligning with the company's brand and mission.

Cobalt implemented a solution by designing, editing, and streamlining the content into a unique 34-page immersive online report with a fresh theme each year. The result was a consistent and compelling reporting style that became a cornerstone of Afton's ESG strategy, effectively reinforcing the company's goals and achievements to stakeholders. Afton's Global Sustainability Manager noted that the final document made the company "look good," and the 2022 report was recognized with a Platinum MarCom Award.

Afton Chemical