Coats Digital
117 Case Studies
A Coats Digital Case Study
Concept Group, owner of four fashion brands (Concept Club, Acoola, Bestia and Infinity), experienced rapid growth that outpaced its legacy planning and communication processes. With multiple offices handling vastly increased volumes of product and production data, the group struggled with inefficient tracking, poor visibility and rising costs — putting pressure on its ability to respond to a fast-changing market.
After a detailed internal review, Concept Group implemented Fast React’s Vision PLM in a phased rollout across 100+ users, choosing it for its configurable modules, Russian-language support and budget-fit. The platform created a single, visual source of truth, reduced time to create product files, improved forecasting and budget control (open-to-buy visibility at every stage), and exposed bottlenecks — delivering faster communication, better planning and tighter control across all four brands.
Elena Pazuhina
Production Director