Case Study: Ampol achieves a nationwide rebrand on time and within budget with Coates Group

Delivering +59K Signage Products to Ampol, On Time and Within Budget

Ampol, a leading Australian petroleum company, faced the challenge of rebranding its national network of over 1,700 petrol stations. The project required manufacturing and installing a vast array of new signage to unify its brand identity, all while adhering to a strict timeline and budget. To accomplish this, Ampol partnered with the vendor, Coates Group, for its traditional signage solutions.

Coates Group leveraged its in-house capabilities to rapidly design, prototype, and manufacture over 59,000 signage products. This efficient process allowed the vendor to complete the massive rollout on time and within budget, even amidst the global pandemic. The result was a completely rebranded network that successfully reflected Ampol's modern ethos.

Ampol