Case Study: We Olive streamlines ecommerce and improves customer experience with Coalition Technologies

We Olive streamlines ecommerce and content with Coalition Technologies

We Olive, a food and beverage retailer with over 18 years in the olive oil industry, faced a fragmented online presence that confused customers. Their website content and ecommerce store were on separate platforms, creating navigation issues and hindering sales. They enlisted Coalition Technologies to design and develop a unified BigCommerce website that would streamline the customer experience and address technical challenges in checkout and subscriptions.

Coalition Technologies designed a new BigCommerce site with an intuitive navigation and integrated all content and ecommerce features. They implemented a customized checkout, enhanced subscription management, added a rewards program, and ensured ADA compliance. The solution also included a custom script for wine shipping restrictions. The new unified platform made browsing and purchasing significantly easier for customers, improving user experience and encouraging repeat purchases, which left the client pleased with the engagement and functionality.

We Olive