Case Study: Native Cigarettes achieves 13x email ROI and 616% organic transaction growth with Coalition Technologies

Native Cigarettes boosts revenue 165% with Coalition Technologies

Native Cigarettes, a Canadian ecommerce tobacco retailer, faced declining traffic and revenue due to technical website issues, poor SEO performance, and an underdeveloped email marketing strategy. They partnered with Coalition Technologies for a retainer encompassing SEO, AI SEO, web development, and email marketing services to address these challenges and improve their online visibility and sales.

Coalition Technologies implemented a comprehensive solution that included technical SEO fixes, content optimization, local SEO, and a complete overhaul of the email marketing system on Klaviyo. The results were significant, with a 616% increase in organic transactions and a 165% growth in revenue year-over-year. Their email marketing efforts achieved a 13x ROI, with lifecycle automations generating open rates as high as 58%.

Native Cigarettes