Case Study: LaserCap boosts revenue, ROAS, and email conversions with Coalition Technologies

LaserCap boosts email conversions 356% with Coalition Technologies

LaserCap, a provider of FDA-cleared hair regrowth devices, sought to grow brand awareness and consolidate their online presence. Their existing website was split across multiple platforms and hampered by outdated plugins, impacting performance and their goals for traffic and revenue. They partnered with digital marketing agency Coalition Technologies for a comprehensive solution involving web development and digital marketing services.

Coalition Technologies designed and developed a new WordPress WooCommerce site for LaserCap, migrating data and integrating key features like Affirm payments and Salesforce. Their solution also included SEO optimization, targeted PPC campaigns, and strategic email marketing flows. The results were significant: within four months, PPC return on ad spend grew by over 285.5%, and email-attributed conversions increased by 356%. Coalition Technologies successfully enhanced LaserCap's online visibility, engagement, and revenue.

LaserCap