Case Study: Carex improves conversions and sales with Coalition Technologies

Carex improves conversions with Coalition Technologies

Carex, an online retailer of home medical equipment, sought to overhaul its website to attract new clients like caregivers and increase revenue. They partnered with Coalition Technologies to revamp their ecommerce and lead generation site on the Shopify platform, aiming to free up their internal team and reduce costs.

Coalition Technologies rebuilt the site on Shopify with an updated, mobile-responsive UX that made navigation easier and highlighted key products. The solution included adding videos and specification PDFs to product pages, integrating PayPal, and creating a Manual Shipping Table. The result was a new top-of-the-line site that received positive feedback from customers, distributors, and their internal team. The improved user experience made it easier for visitors to find products, which helped improve conversions and sales.

Carex