Case Study: RSG Group accelerates data automation and governance with Coalesce

RSG Group Flexes Automation and Governance to Power a Data-Driven Fitness Empire

RSG Group, the parent company of Gold’s Gym and other fitness brands, needed to modernize a data stack that was too manual, risky, and understaffed to keep up with growth. With only a few data engineers, the team was manually ingesting data into Snowflake, hand-coding long SQL transformations, and making changes directly in production without separate dev or QA environments. Coalesce helped RSG Group move from an ad hoc approach to a more scalable, governed data foundation.

Using Snowflake, Fivetran, and Coalesce, RSG Group automated data transformation, improved lineage and documentation, and created separate development, QA, and production environments. Coalesce helped cut raw-data staging work from 20 hours to minutes, speed new source onboarding from hours or a full day to under five minutes, and reduce engineer onboarding from six months to about eight weeks. The company also reported 10x faster insight delivery, better GDPR-aligned governance, and lower infrastructure costs.

RSG Group

Christopher Rüge

Head of Business Intelligence & Data