Coal
50 Case Studies
A Coal Case Study
The customer, Nourished, faced the challenge of driving recruitment for their hotel and spa complexes. They engaged the vendor, Coal, to develop a series of social media adverts that would effectively communicate the company's values, facilities, and key people to attract new talent.
Coal implemented a full-service solution that included campaign strategy, talent management, creative direction, filming, and post-production. The resulting series of videos successfully showcased the unique luxury experiences offered by Nourished, aiming to make a measurable impact on their recruitment goals.