Case Study: Boss Design showcases the Myriad furniture range with Coal animation

Boss Design launches Myriad with Coal to showcase infinite furniture configurations

Coal was approached by Boss Design, a furniture company, to create an animation that would tease the launch of their new Myriad range. The challenge was to effectively showcase the infinite number of configurations available with this new line of furniture.

To meet this challenge, Coal provided art direction, creative direction, and animation services. The solution established the new Myriad range within Boss Design's existing product lineup and introduced it to new audiences through effective advertising. The results were highly successful, with Boss Design's team and attendees at Clerkenwell Design Week being blown away by the reception. The high-quality and thoughtful execution by Coal helped present the product brilliantly to the market.

Boss Design